Client
Factcool
Project
Influencer Marketing Management
How Factcool Drives Sales with Long-Term Influencer Collaborations
In the world of fashion e-commerce, influencer marketing plays a key role in driving engagement and conversions. Factcool has mastered this approach by building long-term partnerships with influencers who have a strong connection with their audience. One of the standout collaborations has been with Tatiana Žideková, whose consistent and authentic content has become a natural extension of the brand’s presence on social media.
Our agency has been managing Factcool’s influencer campaigns for years, ensuring that content remains relevant, engaging, and results-driven. Tatiana’s Instagram posts and stories featuring fashion picks from Factcool regularly generate high engagement, but what truly sets her apart is her ability to convert views into action. In one of the recent campaigns, her series of stories featuring product links drove an impressive 47,282 clicks to the e-shop—equivalent to the daily traffic of a major news portal.
By fostering long-term influencer partnerships, Factcool has created a sense of brand loyalty among followers, leading to consistent engagement and repeat purchases. This case highlights the power of sustained influencer collaborations in delivering measurable sales results in the competitive fashion e-commerce space.
Categories
- Influencer marketing
- PR & Media Outreach
- Content Marketing
